G by Guess's Yarn Display Turns Heads

The Uber-creative team over at G by Guess envisioned an intricately woven exhibit of twisted blue yarn to add a backdrop splash to their "Carpe Denim" window. The R&D team at Great Big Pictures was tasked to make their vision a reality.

We provided several rope and yarn options. We had to find a material which was both the right color and would hold the stretch but not stretch too much…

The final result combined 2 "short" pieces at 92" tall, and 3 "tall" pieces at 107.5" tall per display. This project launch resulted in the use of over 15,200 feet of yarn! Enough to make even an active grandma shiver…

We also made assembly/execution a snap. The store just needed to unroll each piece and hang them up. They were cleverly secured on the bottom to prevent the twist from untwisting. No Cat’s Cradle here!

Easy assembly, wonderful display…

Thanks G by Guess, for the privilege of “Carpe-ing” this one for you!